Work only with clients we genuinely enjoy working with. Seriously.
Treat people the way we appreciate being treated.
Ensure there are clean lines of communication.
DDR Media was born in 1995 by Dave Lofranco, who spent 10 years working in radio and television advertising sales. His focus was on helping his retail clients. Money always took care of itself.
By working on the inside of radio and television stations, there were lots of opportunities to learn intimately: